RSA Poppy Appeal 2021

$46,130 donated
Given by 1479 generous donors in 9 weeks

Providing ongoing welfare and support services for NZ veterans and their families.


The RSA Poppy Appeal is New Zealand’s longest running charity appeal. First conducted in 1922, the Poppy Appeal was held to fund welfare and support services for veterans of the First World War. In 2021 the locations our veterans have deployed to and served in may have changed but the need to provide welfare and support is just as real.

Everyone that donates to this page will be provided with a virtual poppy which can be shared on social media and get a Facebook photo frame to show their support for the appeal on Facebook.

Traditionally, the Poppy Appeal was conducted by veterans who collected donations from members of the public in exchange for poppies prior to Anzac Day. The world of 24/7 digital connectivity has given us the ability to take the Poppy Appeal online which means you can donate online now or give to a street collector on Friday, April 16.

In 2021 we have chosen to highlight the experiences of women and the military, that’s both women in uniform and those women who watch their sons, daughters, husbands or lovers depart and have the daily angst of never knowing if they will return. Please take some time to read their stories and gain insight into their experiences at the RSA website.

Displaying the poppy shows your support for the welfare of our surviving veterans and your acknowledgement and remembrance of the service of someone who has gone before. You can wear it for the living, you can wear it for the dead, you can wear it for both and whether you choose to keep it close in acknowledgement or remembrance of that service, or lay it in tribute on Anzac Day, the act of poppy purchase shows you care.

A Poppy has no set price, we welcome a donation of any amount and we can tell you, hand on heart that every cent donated is used to fund welfare for veterans in need of support.

About us

The RSA provides support services to improve the wellbeing of New Zealand's veterans of military service and their whānau.

Use of funds

The RSA provides financial assistance, friendship, support, and advocacy services to former and current serving personnel and their families. Donations made to the RSA Poppy Appeal through this Givealittle page will be collected centrally and distributed through the RSA district network.

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Latest donations

Maree on 30 May 2021
Alistair on 30 May 2021
Mike on 27 May 2021
Brian on 26 May 2021
Guest Donor
Guest Donor on 25 May 2021
I wish I could afford to give more but I would like to thank all military personnel for their service - past and present.

Who's involved?

Royal New Zealand RSA's avatar
Created by, and paying to a verified bank account of, Royal New Zealand RSA (Charity)
Registered Charity
A Registered Charity has legal recognition under the Charities Act 2005.
Tax credit
Donations of over $5 are eligible for a New Zealand charitable giving tax credit.
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This campaign started on 25 Mar 2021 and ended on 31 May 2021.