So Fresh

So Fresh Charitable Trust is on a mission to help men in Ōtautahi show up with confidence, dignity, and self-belief.

We provide free styling, professional clothing, and grooming so guys can step into job interviews, training, and new opportunities looking and feeling their best. Think of it as a fresh start – clothes, haircut, and support to back them as they move forward.

We’ve seen services like Dress for Success transform outcomes for women, but until now there hasn’t been a male-focused equivalent in Christchurch. So Fresh is filling that gap.

Since late 2024, we’ve:

✔ Registered as a charity (CC63305)

✔ Built partnerships with local organisations (Dress for Success, Kidz Need Dadz, Shoreline Gym, Odyssey House)

✔ Set up clothing donation drives and kitted out our garage as a temporary base

✔ Begun applying for funding to secure a permanent space in the city

Every donation helps us cover essentials like storage, clothing care, transport, and setting up a professional hub for our mahi.

Your support means more than just clothes – it’s about giving men the confidence to step into work, reconnect with their whānau, and build brighter futures.

Together, we can help the bros out. Fresh fits, fresh starts.