The MediaWorks Foundation runs a partnership programme with selected charities dedicated to measurably improving the lives of NZ'ers.
It should be a birth right that every child and young person in New Zealand has the chance to reach their full potential, but sometimes they experience disadvantages that can hold them back. We believe that children and young people have a basic set of needs that have to be met to grow their capacity and help them to shine. They are:
● Being physically safe
● Being physically well
● Being emotionally well
● Having strong self-belief
● Having positive relationships
● Having essential skills.
● Being positively empowered
Every year we partner with national charities whose work supports one or more of these needs, and work together to develop creative strategies that engage, entertain and inform the New Zealand public, in turn generating awareness, support and impact for the next generation.
Internally our staff carry out a number of fundraising initiatives to also support these causes.
Our 2021 National Charity Partners are: Barnardos NZ, Child Cancer Foundation and The Graeme Dingle Foundation.
We partner with two national charities a year, and work together to develop creative strategies that engage, entertain and inform the New Zealand public. In turn generating awareness, support and impact for the next generation.