Good Bitches Baking Trust

Organisation page created in the Community category

Our mission is to be kind to people having a tough time. Watch this to find out more:

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Good Bitches Baking is a network of people who want to show kindness to those in their communities having a tough time. We show our kindness in the form of home baking.

And there are plenty of people out there having tough times: families with children in hospital; those using food banks and soup kitchens; residents in hospice and their loved ones; women and children fleeing domestic violence. We deliver home baking to organisations that have direct access to people like this and are able to make sure it gets to those that really need a treat.

What we’ve come to realise is that it’s actually not the kindness that makes the biggest difference, it’s the sense of home that home baking creates.

Home is something many of us take for granted – the physical security of a roof over our heads, the emotional security of belonging, and the comfort of having somewhere that’s yours. The organisations we deal with are supporting people who, for a range of reasons, are lacking the benefits of home - because they can’t be at home, home isn’t a place of safety, or because they simply don’t have one.

So we cry tears of happiness when we hear that somehow our baking creates the sense of home that our recipients don’t currently have. They say that having baking in their sparse offices encourages people to stay a little longer and open up a little more. They say that baking made them miss their home a bit less when they got back from treatment. They say that they took time, over a piece of cake, to connect with someone. They say that knowing someone cared enough to make them a treat made them feel less alone.

We’ve been running on the smell of an oily rag over the past three years since we started bitching. We've grown from 12 volunteer bakers in September 2014 to well over 1300 across 16 chapters around NZ today. By our calculations, by the end of 2018, we will have delivered 500,000 kind moments of sweetness with kiwis having a tough time.

Our growth has meant we’ve brought the lovely Kearin on board part-time to do the HQ stuff needed to support your hard work.

We've worked incredibly hard over the last few years to keep up with demand and get us to where we are. The truth is, we can't keep going without more support. Running a charity of this size does cost money. Last year, we brought on a paid part-time coordinator to do the HQ stuff needed to support our chapters and volunteers do their amazing work. Our coordinator is already working well above her capacity, and our Board is looking to the future to ensure we're financially sustainable.

But we can't do it without your help. We don't need much - we try very hard to be as lean as possible, and certainly have a fraction of the overheads of similarly sized volunteer organisations.

Here's how your donation will make a difference:

$5 helps us share a moment of sweetness with around 20 people.

$25 keeps one of our smaller chapters in boxes for three months

$100 keeps our larger chapters in boxes for three months

$500 gives us a week of part time administrative support

$1000 is what we'll need each week to run Good Bitches Baking by the end of 2018.

Thanks for your support. Together, we can make New Zealand the kindest place on earth.

While we’re not naïve enough to think that baking can truly save the world; it’s at least a little bit sweeter, for everyone involved.

Nic & Marie


A Few Words from our Recipients...

"The baking that our people receive means so much and is such a practical way to show that someone cares and they know that it is done with care and love as baking takes time. Actions speak louder than words and this is one way that this saying is true."

- Nelson Cancer Society

"What you do, and everything that is put in, is just so truly very, very much appreciated. The treats are simply DEVINE and to know that there is a crew such as yourselves out there doing this for those in need, warms our hearts."

- Grandparents Raising Grandchildren

"A huge thank you to GBB. The baking has been amazing, together we have supported 14 families who have been so delighted. This is a fantastic partnership, thanks again to you all at Good Bitches Baking."

- Birthright Wellington

"Thank you so much for the baking being left in NICU. It is so much appreciated. It certainly does put a smile on my face when i see a little sweet treat, it's the simple things during a tough time."

- Christchurch Neonatal Intensive Care Unit

More about us

Our mission is to make Aotearoa NZ the kindest place on earth. We need help to do it.

Right now we have 2000 volunteers in 20 chapters around NZ baking treats for people in their community who are having a tough time.

By the end of 2018, we had shared 500,000 'moments of sweetness' with Kiwis having a bad day.

If you think kindness is cool, please donate a little to help us grow and spread more sweetness is more places.

More about us:

Use of funds

Funds raised will be used to support the day to day activities of our HQ team, provide basic supplies like cake boxes to our chapters, and fund the set up and support of chapters across the country.

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Latest donations

  • Barb

    Barb 2 days ago


    Congratulations to Nat and Reimer - what a fabulous couple. With love from Barb and Pete


    • Good Bitches Baking Trust

      Thank you so much! Arohanui.

  • Lynley

    Lynley on 22 Jan 2020


    We are providing this donation in recognition of the forthcoming wedding of our work colleague, Penny Tayler at the Ministry of Education.


    • Good Bitches Baking Trust

      Thank you so much. Aroha nui.

  • Jo

    Jo on 09 Jan 2020



    • Good Bitches Baking Trust

      Thank you so much :)

  • Dan & Melinda

    Dan & Melinda on 07 Jan 2020


    instead of a gift for Reimer and Natalie on the occasion of their wedding a donation to a charity that is very close to their hearts.


    • Good Bitches Baking Trust

      Thank you so much for supporting us and R&N :)

  • Greg & Elisa

    Greg & Elisa on 07 Jan 2020


    In lieu of a gift for Nat & Reimer to celebrate their wedding. They asked us to consider a donation to GBB instead. Love the work you do.


    • Good Bitches Baking Trust

      Thanks heaps!

Who's involved?

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Created by, and paying to a verified bank account of, Good Bitches Baking Trust (Charity)

Registered Charity A Registered Charity has legal recognition under the Charities Act 2005.
Tax credit Donations of over $5 are eligible for a New Zealand charitable giving tax credit.
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