Givealittle for Charities


*Stats are from FY2023

In FY2023, 25% of total donations made via Givealittle were to Kiwi charities; equalling a whopping $11.2 million. Fundraiser pages created for Charities by their lovely supporters numbered 2700, and raised $4.4M, a significant contribution to the total raised for the financial year. If you'd like to read some wonderful case studies, or learn more about our latest superstar charities in the Fundraising Awards, check out our full Generosity Report.

Fundraising on Givealittle as a charity AND for a charity is straightforward, simple, and can be set up quickly even by the least tech-savvy users. We see Organisations across all charity tiers raising funds for everything from a funding shortfall to building a new sunshade so volunteers can work safely. Some campaigns bring together Kiwi's nationwide, while others can receive more regional support. Not sure if Givealittle is right for you and want to have a no-obligations chat, we can help; get in touch.


First - Plan your Campaign

In September 2024, we released the Generosity Generator Masterclass - a free, online video course which teaches the fundamentals of crowdfunding. It's hosted by fundraising professional, and if you have time to plan your campaign, we highly recommend starting here. Want to learn more or enrol? Click here.

Next - Create a page:

  • Campaign Page: Think annual appeals, urgent need, or any special project with a goal, plus a launch date, and end-date.
  • Organisation Page: A permanent fundraising presence for your charity. Your supporters can find it to donate OR fundraise for your Organisation from this page at any time.
  • Fundraiser Pages: These are created by your Charity Champions! They follow a super easy page creation flow and can raise funds for your charity, where you can track their progress easily via My Givealittle.
  • Events and Teams: Think marathons, fun-runs, mountain climbs, stair-climbs, or a your corporate partners joining forces for some competitive fundraising for a good cause. Events are an umbrella page for an unlimited amount of participants
  • Landing Pages: can add an unlimited number of pages, and are a bit more customisable.

Add the finishing touch - use Givealittle functionality to maximise your fundraising before promotion:

  • Generosity made easy: we offer Credit Card, A2A, Giveatlittle Wallet , Google Pay and Apple Pay for seamless giving.
  • One-on-one support and helpful resources: Our trusty Charity Hub is full of detailed how-to's and guidance made just for charities on Givealittle. If you need some extra help, our Auckland-based customer care team are on hand. There's no extra charge for extra time we spend helping out - It's why we're here!
  • Regular Giving is automatic for every Organisation page, and can be switched on to any other campaign you create.
  • Payroll Giving is customisable, and can work with any payroll system.
  • Anytime donor and fundraiser database reporting knowledge is power! Access a detailed listing of your fundraisers or donors anytime to add them to your mailing list.
  • Simple fee structure- our fee is straightforward - 5% based on the total raised, which can be even lower by optional donor top-ups. We pay donations monthly, but can help if funds are needed more urgently.
  • Dollar Handles and Tangibles are custom preset donation amounts plus a tangible statement which is a powerful tool to illustrate what a different one donation can make.
  • Automatic tax receipts are sent to donors for every transaction, and they can access them anytime.
  • In-line donation comments for the ultimate show of gratitude and donor engagement.
  • Customisable gratitude messaging so you can write an on-brand and heartfelt thanks to new fundraisers and donors.
  • 24/7 simple set-up peer-2-peer fundraising The most convincing calls to donate come from a person’s friends and family. Givealittle makes it really easy for people to set up their own page to fundraise for you and provides the tools people need to share and promote their pages.
  • Embedded Widgets create a window to your campaign from your website with a Widget that updates dynamically as more donations come in.
    -integrated exercise and activity tracking with Strava or FitBit easily added on to a page with every workout.
  • Pre-populated templates make it even simpler for supporters to fundraise or join your event when most of the content is already written for them.
  • Intuitive sharing tools like QR Codes, via messaging apps, email, and more.

Want to see more? Head to Charity Hub